marketing public transit Archive

• 0February 24, 2010

  Transit Agencies Invest in Marketing for Success

  Transit Agencies are increasingly investing in Marketing to boost ridership. Climate change is sometimes a focus. The automobile industry spent about $21 billion on advertising in 2007, according to DM News. Clearly they would not spend this kind of money to convince us all that we can’t live without a car unless it actually worked.  [...]

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